The diffusion of the image of art deco into America was highly triggered by the Hollywood industry. In the Paris exposition a set designer from Hollywood, Cedric gibbons was present. Gibbons thought his sets helped created this new Hollywood image which promoted glamour and futuristic design centered on Art deco. In 1928 the movie “ Our Dancing Daughters” made a big impact on the audiences to use Art deco for its complete set and created enthusiasm for the new style. By the late 1920s numerous films promoted this new Hollywood image and thus the presence of this world created on the screen was wished for in the cities. (logos of studios)
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